World Boat Center
The next boat. The right people. One marketplace.
01 / THE CHALLENGE
Connect discovery with the work of selling.
World Boat Center connects boat buyers, private sellers and marine professionals. We designed and built both sides of the marketplace: a multilingual discovery experience with map-based search, and professional tools for inventory, enquiries and team accounts. Listings, messaging, seller profiles and subscriptions work together so a promising search can become a useful conversation.
4
languagesMap
location-based discoveryPro
seller & team tools02 / THE EXPERIENCE
The details that make it work.
Search with geography in mind
Map views and nautical filters help buyers narrow a search by the boat and the place that suit them.
A workspace for professionals
Dealers and brokers manage listings, enquiries, subscriptions and team access around their inventory.
A direct line to the seller
Messaging and seller profiles keep the conversation attached to the boat and its professional context.
Built to cross borders
Four languages and background translation help a listing reach buyers beyond the seller's original language.
03 / VISUAL IDENTITY
A world of its own.
Colour, typography and original artwork, composed around each project.
01 / Palette & typography
A palette between sea and shore.
02 / The project’s visual world
The call of open water.